Contact Us

  • UBRAND ADVERTISING AGENCY 3290 ANAS IBN
    MALIK RD, AS SAHAFAH, BUILDING
    06, RIYADH
    13321

Jana

Campaign

Start date


The mission

Bank Saudi Fransi’s JANA Rewards is not a new product. The goal of this campaign is to increase the number of customers who are either already BSF customers or attract new customers as a result of the fantastic deals that Jana offers. The primary focus here is on the various methods for informing the general public about this incredible service.

The outcome

“خلها على جنى” or “Leave it to Jana” JANA is not only your reward program, but it provides far more benefits for the customer to know. We want people to see more of JANA. For our campaign, we created a JANA world for the customer to exist in and to reflect that in the campaign. This is a way for the audience to feel and be informed of the benefits that JANA rewards provides. We created a creative concept and key messages to follow. Along with a commercial, “Leave it to Jana” showcases the joy and wonder that customers will experience using this special rewards program.

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